
一、时间:10月15日上午10:00
二、地点:体育博彩 214室
三、主讲人:徐航天教授
四、主题:A Car for Recognition: The Heterogeneous Market Responses to the Emergence of Electric Vehicles
五、主题简介
In the automobile market, where consumers value the social recognition associated with car ownership, how would introducing a lower-cost alternative influence the market outcomes of traditional internal combustion engine vehicles (ICEVs)? Leveraging high-frequency sales data from China’s entire automobile market from 2018 to 2022, we investigate the heterogeneous market responses to the emergence of electric vehicles (EVs) across different price-tier segments. Overall, the emergence of EVs reduces ICEV sales while boosting total automobile sales. More importantly, while EV penetration is negatively associated with ICEV sales in low- and mid-end segments, it enhances ICEV sales in the high-end segment. We provide further evidence that the rise of EVs amplifies the symbolic value of high-end ICEVs, resulting in improved sales for ICEV brands with strong social recognition.
六、主讲人简介:
徐航天,湖南大学经济与贸易学院教授、副院长,从事区域和城市经济研究,在《经济研究》、Journal of Urban Economics、Canadian Journal of Economics、Journal of Regional Science、Journal of Real Estate Finance and Economics等期刊发表论文20余篇,担任Asian Economic Journal期刊副主编,主持国家自然科学基金面上和青年项目、教育部人文社科基金青年项目等。
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